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Mocks says that the athlete tag has a 65 character max limit. I am seeing here that -- clearly -- that it does not.
One response from dev: these are all styleguide limitations - not software imposed constraints
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This is a test of Athlete Tags. 

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New Arrivals - Clothing, Shoes & Gear

15 Items

Play Up Shorts 3.0

Play Up Shorts 3.0

Price: $30
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Women's Armour® Mid Crossback Sports Bra
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Women's Armour® Mid Crossback Sports Bra

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Boys' UA Football Field Logo Short Sleeve

Boys' UA Football Field Logo Short Sleeve

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Women's UA Tech™ Twist V-Neck Short Sleeve

Women's UA Tech™ Twist V-Neck Short Sleeve

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UA Playmaker Jug 64 oz. Water Bottle
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UA Playmaker Jug 64 oz. Water Bottle

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Women's UA Motion Ankle Leggings

Women's UA Motion Ankle Leggings

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Women's UA Tech™ Twist ½ Zip

Women's UA Tech™ Twist ½ Zip

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Women's UA Tech™ Twist Short Sleeve

Women's UA Tech™ Twist Short Sleeve

Price: $25
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Women's UA Crossback Low Sports Bra

Women's UA Crossback Low Sports Bra

Price: $35
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Women's UA Unstoppable Joggers
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Women's UA Unstoppable Joggers

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UA Unrivaled 18 oz. Water Bottle
New Colors

UA Unrivaled 18 oz. Water Bottle

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Women's UA HOVR™ Infinite Camo Running Shoes
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Women's UA HOVR™ Infinite Camo Running Shoes

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Women's UA Summer Energy Wordmark Short Sleeve
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Women's UA Summer Energy Wordmark Short Sleeve

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Girls' Project Rock Brahma Bull Short Sleeve
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Girls' Project Rock Brahma Bull Short Sleeve

Price: $75
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