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Mocks says that the athlete tag has a 65 character max limit. I am seeing here that -- clearly -- that it does not.
One response from dev: these are all styleguide limitations - not software imposed constraints
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This is a test of Athlete Tags. 

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New Arrivals - Clothing, Shoes & Gear

41 Items

Women's UA Vanish Energy Long Sleeve
new

Women's UA Vanish Energy Long Sleeve

Price: $50
30% Off With Code UAHOLIDAY
Unisex UA Perf Tech 6pk Qtr
new

Unisex UA Perf Tech 6pk Qtr

Price: $24
30% Off With Code UAHOLIDAY
Boys' UA Motivate 2.0 Long Sleeve
New Colors

Boys' UA Motivate 2.0 Long Sleeve

Price: $50
30% Off With Code UAHOLIDAY
Girls' ColdGear® Crew Long Sleeve
new

Girls' ColdGear® Crew Long Sleeve

Price: $45
30% Off With Code UAHOLIDAY
Unisex Pride Bucket
new

Unisex Pride Bucket

Price: $40
30% Off With Code UAHOLIDAY
Unisex Tie HB
New Colors

Unisex Tie HB

Price: $10
30% Off With Code UAHOLIDAY
Little Boys' UA Camo Everyday Graphic Hoodie
Top Gift

Little Boys' UA Camo Everyday Graphic Hoodie

Price: $50
30% Off With Code UAHOLIDAY
Men's UA Blitzing Cap
Top Gift

Men's UA Blitzing Cap

Price: $28
30% Off With Code UAHOLIDAY
Men's UA Run True Leggings
Top Gift

Men's UA Run True Leggings

Price: $65
30% Off With Code UAHOLIDAY
Unisex UA Utility Flex Sling

Unisex UA Utility Flex Sling

Price: $45
UA Ozsee Sackpack

UA Ozsee Sackpack

Price: $18
30% Off With Code UAHOLIDAY
UA Loudon Waist Bag Crossbody
Top Gift

UA Loudon Waist Bag Crossbody

Price: $35
30% Off With Code UAHOLIDAY
Unisex UA Loudon Backpack Small

Unisex UA Loudon Backpack Small

Price: $30
30% Off With Code UAHOLIDAY
Men's UA ArmourVent Stretch Fit Cap
Top Gift

Men's UA ArmourVent Stretch Fit Cap

Price: $30
30% Off With Code UAHOLIDAY
M Iso-chill Armourvent Adj

M Iso-chill Armourvent Adj

Price: $30
30% Off With Code UAHOLIDAY
Unisex UA Drive Bucket Hat

Unisex UA Drive Bucket Hat

Price: $35
30% Off With Code UAHOLIDAY
UA Loudon WB Xbody Pride

UA Loudon WB Xbody Pride

Price: $40
30% Off With Code UAHOLIDAY
UA Essential No Show 6pk
Top Gift

UA Essential No Show 6pk

Price: $22
30% Off With Code UAHOLIDAY
Men's UA Drive Snapback Hat
Top Gift

Men's UA Drive Snapback Hat

Price: $30
30% Off With Code UAHOLIDAY
UA  AD Playmaker 1pk Mid

UA AD Playmaker 1pk Mid

Price: $18
30% Off With Code UAHOLIDAY
Sportstyle Trend Adj

Sportstyle Trend Adj

Price: $25
30% Off With Code UAHOLIDAY
Men's UA Vanish Cold Weather ¼ Zip
Top Gift

Men's UA Vanish Cold Weather ¼ Zip

Price: $80
30% Off With Code UAHOLIDAY
Boys' UA Classic ¾ Baseball Raglan

Boys' UA Classic ¾ Baseball Raglan

Price: $12
30% Off With Code UAHOLIDAY