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Mocks says that the athlete tag has a 65 character max limit. I am seeing here that -- clearly -- that it does not.
One response from dev: these are all styleguide limitations - not software imposed constraints
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This is a test of Athlete Tags. 

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New Arrivals - Clothing, Shoes & Gear

48 Items

Women's UA Vanish Energy Long Sleeve
new

Women's UA Vanish Energy Long Sleeve

Price: $50
30% Off With Code UAHOLIDAY
Boys' Armour Fleece® Pro Hoodie
new

Boys' Armour Fleece® Pro Hoodie

Price: $50
30% Off With Code UAHOLIDAY
Boys' UA Motivate 2.0 Long Sleeve
New Colors

Boys' UA Motivate 2.0 Long Sleeve

Price: $50
30% Off With Code UAHOLIDAY
Women's UA Challenger Pro Track Jacket
new

Women's UA Challenger Pro Track Jacket

Price: $100
30% Off With Code UAHOLIDAY
Boys' UA Tech™ Hybrid Print Fill Long Sleeve
new

Boys' UA Tech™ Hybrid Print Fill Long Sleeve

Price: $25
30% Off With Code UAHOLIDAY
Girls' ColdGear® Crew Long Sleeve
new

Girls' ColdGear® Crew Long Sleeve

Price: $45
30% Off With Code UAHOLIDAY
Men's UA Base™ 3.0 Hoodie
new

Men's UA Base™ 3.0 Hoodie

Price: $85
30% Off With Code UAHOLIDAY
Women's UA Vanish Elite Seamless Long Sleeve
New Colors

Women's UA Vanish Elite Seamless Long Sleeve

Price: $75
30% Off With Code UAHOLIDAY
Men's UA Base 2.0 Crew
new

Men's UA Base 2.0 Crew

Price: $60
30% Off With Code UAHOLIDAY
Boys' UA Tech™ Big Logo Printed Short Sleeve
Best Seller

Boys' UA Tech™ Big Logo Printed Short Sleeve

Price: $25
30% Off With Code UAHOLIDAY
Boys' Armour Fleece® Full-Zip
Best Seller

Boys' Armour Fleece® Full-Zip

Price: $45
30% Off With Code UAHOLIDAY
Women's HeatGear® Rib ¼ Zip Long Sleeve

Women's HeatGear® Rib ¼ Zip Long Sleeve

Price: $60
30% Off With Code UAHOLIDAY
Men's UA Launch Hooded Jacket

Men's UA Launch Hooded Jacket

Price: $75
30% Off With Code UAHOLIDAY
Women's UA Tech™ Twist ½ Zip

Women's UA Tech™ Twist ½ Zip

Price: $45
30% Off With Code UAHOLIDAY
Men's UA Meridian Bomber Jacket

Men's UA Meridian Bomber Jacket

Price: $90
30% Off With Code UAHOLIDAY
Men's UA Meridian ¼ Zip

Men's UA Meridian ¼ Zip

Price: $80
30% Off With Code UAHOLIDAY
Boys' Armour Fleece® Wordmark Hoodie
Top Gift

Boys' Armour Fleece® Wordmark Hoodie

Price: $40
30% Off With Code UAHOLIDAY
Women's UA Launch Pro Long Sleeve

Women's UA Launch Pro Long Sleeve

Price: $60
30% Off With Code UAHOLIDAY
Boys' Armour Fleece® Mega Logo Hoodie

Boys' Armour Fleece® Mega Logo Hoodie

Price: $40
30% Off With Code UAHOLIDAY
Women's Armour Fleece® Pro ½ Zip

Women's Armour Fleece® Pro ½ Zip

Price: $65
30% Off With Code UAHOLIDAY
UA M Rival Mountain Hoodie

UA M Rival Mountain Hoodie

Price: $60
30% Off With Code UAHOLIDAY
Men's UA Vanish Cold Weather ¼ Zip
Top Gift

Men's UA Vanish Cold Weather ¼ Zip

Price: $80
30% Off With Code UAHOLIDAY
Boys' Armour Fleece® ¼ Zip

Boys' Armour Fleece® ¼ Zip

Price: $45
30% Off With Code UAHOLIDAY
UA CIRCLE ICON HOODIE

UA CIRCLE ICON HOODIE

Price: $40
30% Off With Code UAHOLIDAY