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Mocks says that the athlete tag has a 65 character max limit. I am seeing here that -- clearly -- that it does not.
One response from dev: these are all styleguide limitations - not software imposed constraints
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This is a test of Athlete Tags. 

Look for text in 1 of 4 corners of the image.

New Arrivals - Clothing, Shoes & Gear

52 Items

Little Girls' UA Everyday Leggings
new

Little Girls' UA Everyday Leggings

Price: $70
30% Off With Code UAHOLIDAY
Men's UA Artist Series PPG Short Sleeve
new

Men's UA Artist Series PPG Short Sleeve

Price: $30
30% Off With Code UAHOLIDAY
Men's UA Artist Series Unified Short Sleeve
new

Men's UA Artist Series Unified Short Sleeve

Price: $30
30% Off With Code UAHOLIDAY
Boys' Pre-School UA Diverge Micro Big Logo Short Sleeve
New Colors

Boys' Pre-School UA Diverge Micro Big Logo Short Sleeve

Price: $40
30% Off With Code UAHOLIDAY
UA Triumph Utility Tote
New Colors

UA Triumph Utility Tote

Price: $65
30% Off With Code UAHOLIDAY
UA Triumph Small Duffle Bag
New Colors

UA Triumph Small Duffle Bag

Price: $45
30% Off With Code UAHOLIDAY
Men's ArmourVent® Mesh Series 9" Boxerjock®
Top Gift

Men's ArmourVent® Mesh Series 9" Boxerjock®

Price: $45
30% Off With Code UAHOLIDAY
Little Boys' UA Camo Everyday Graphic Hoodie
Top Gift

Little Boys' UA Camo Everyday Graphic Hoodie

Price: $50
30% Off With Code UAHOLIDAY
Men's UA Run True Leggings
Top Gift

Men's UA Run True Leggings

Price: $65
30% Off With Code UAHOLIDAY
Little Boys' UA Half Tone Logo Hoodie
Top Gift

Little Boys' UA Half Tone Logo Hoodie

Price: $25
30% Off With Code UAHOLIDAY
UA Loudon CB SM Prtd

UA Loudon CB SM Prtd

Price: $40
30% Off With Code UAHOLIDAY
Unisex UA Utility Flex Sling

Unisex UA Utility Flex Sling

Price: $45
UA Essential Backpack

UA Essential Backpack

Price: $35
30% Off With Code UAHOLIDAY
UA Brahma Peak 40 oz. Water Bottle

UA Brahma Peak 40 oz. Water Bottle

Price: $45
30% Off With Code UAHOLIDAY
Men's UA Oversized Heavyweight Short Sleeve

Men's UA Oversized Heavyweight Short Sleeve

Price: $40
30% Off With Code UAHOLIDAY
UA Ozsee Sackpack

UA Ozsee Sackpack

Price: $18
30% Off With Code UAHOLIDAY
UA Loudon Waist Bag Crossbody
Top Gift

UA Loudon Waist Bag Crossbody

Price: $35
30% Off With Code UAHOLIDAY
Boys' UA Camo Everyday Graphic Hoodie
Top Gift

Boys' UA Camo Everyday Graphic Hoodie

Price: $45
30% Off With Code UAHOLIDAY
Girls' UA Rowyn Jacket
Top Gift

Girls' UA Rowyn Jacket

Price: $60
30% Off With Code UAHOLIDAY
Unisex UA Loudon Backpack Small

Unisex UA Loudon Backpack Small

Price: $30
30% Off With Code UAHOLIDAY
Unisex UA Phenom 3.0 Crew – 3-Pack Socks

Unisex UA Phenom 3.0 Crew – 3-Pack Socks

Price: $150
30% Off With Code UAHOLIDAY
Women's UA Vanish Crop

Women's UA Vanish Crop

Price: $45
30% Off With Code UAHOLIDAY
Men's UA Launch Singlet

Men's UA Launch Singlet

Price: $35
30% Off With Code UAHOLIDAY
UA Flex Trail Backpack

UA Flex Trail Backpack

Price: $90
30% Off With Code UAHOLIDAY