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Mocks says that the athlete tag has a 65 character max limit. I am seeing here that -- clearly -- that it does not.
One response from dev: these are all styleguide limitations - not software imposed constraints
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This is a test of Athlete Tags. 

Look for text in 1 of 4 corners of the image.

New Arrivals - Clothing, Shoes & Gear

44 Items

Men's UA Base 2.0 Leggings
new

Men's UA Base 2.0 Leggings

Price: $60
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Men's UA Base 2.0 Crew
new

Men's UA Base 2.0 Crew

Price: $60
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UA Tech 2.0 SS Tee
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UA Tech 2.0 SS Tee

Price: $25
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Men's UA Vanish Woven 6" Graphic Shorts
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Men's UA Vanish Woven 6" Graphic Shorts

Price: $55
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Men's UA Meridian Bomber Jacket

Men's UA Meridian Bomber Jacket

Price: $90
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Men's UA Vanish Woven 6" Shorts
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Men's UA Vanish Woven 6" Shorts

Price: $50
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Men's UA Vanish Elite 2-in-1 Shorts

Men's UA Vanish Elite 2-in-1 Shorts

Price: $70
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Men's UA Vanish Energy Short Sleeve
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Men's UA Vanish Energy Short Sleeve

Price: $45
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Men's UA Meridian Short Sleeve

Men's UA Meridian Short Sleeve

Price: $60
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Men's UA Tech™ Wordmark Shorts

Men's UA Tech™ Wordmark Shorts

Price: $30
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UA TECH GRAPHIC SHORT
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UA TECH GRAPHIC SHORT

Price: $30
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Men's UA Vanish Cold Weather ¼ Zip
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Men's UA Vanish Cold Weather ¼ Zip

Price: $80
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Men's UA Vanish Energy Printed Short Sleeve

Men's UA Vanish Energy Printed Short Sleeve

Price: $45
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Men's UA Tech™ Printed Shorts

Men's UA Tech™ Printed Shorts

Price: $35
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Men's UA Vanish Energy Tank

Men's UA Vanish Energy Tank

Price: $40
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UA HG OG Compression LS
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UA HG OG Compression LS

Price: $40
Men's UA Meridian Joggers

Men's UA Meridian Joggers

Price: $95
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Men's UA Vanish Cold Weather Fitted Pants
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Men's UA Vanish Cold Weather Fitted Pants

Price: $80
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UA HG Armour Comp LS
Best Seller

UA HG Armour Comp LS

Price: $35
Men's UA Tech™ 7" Shorts

Men's UA Tech™ 7" Shorts

Price: $30
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Men's Project Rock Ultimate 5" Training Shorts

Men's Project Rock Ultimate 5" Training Shorts

Price: $60
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Men's Armour Fleece® Joggers

Men's Armour Fleece® Joggers

Price: $60
30% Off With Code UAHOLIDAY