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Mocks says that the athlete tag has a 65 character max limit. I am seeing here that -- clearly -- that it does not.
One response from dev: these are all styleguide limitations - not software imposed constraints
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This is a test of Athlete Tags. 

Look for text in 1 of 4 corners of the image.

New Arrivals - Clothing, Shoes & Gear

28 Items

Men's UA Icon Charged Cotton® Short Sleeve
new

Men's UA Icon Charged Cotton® Short Sleeve

Price: $40
30% Off With Code UAHOLIDAY
UA SPAWN 6
New Colors

UA SPAWN 6

Price: $100
30% Off With Code UAHOLIDAY
UA Lockdown 7
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UA Lockdown 7

Price: $70
30% Off With Code UAHOLIDAY
Men's UA Blitzing Cap
Top Gift

Men's UA Blitzing Cap

Price: $28
30% Off With Code UAHOLIDAY
Men's UA Ignite Pro Slides

Men's UA Ignite Pro Slides

Price: $40
30% Off With Code UAHOLIDAY
Unisex UA Loudon Backpack Small

Unisex UA Loudon Backpack Small

Price: $30
30% Off With Code UAHOLIDAY
UA Essential No Show 6pk
Top Gift

UA Essential No Show 6pk

Price: $22
30% Off With Code UAHOLIDAY
Pre-School Curry 8 Basketball Shoes
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Pre-School Curry 8 Basketball Shoes

Price: $110
30% Off With Code UAHOLIDAY
Men's UA Freedom By 1775 T-Shirt

Men's UA Freedom By 1775 T-Shirt

Price: $60
30% Off With Code UAHOLIDAY
Women's UA Freedom USA T-Shirt
new

Women's UA Freedom USA T-Shirt

Price: $55
30% Off With Code UAHOLIDAY
Girls' UA Favorite Patch Beanie

Girls' UA Favorite Patch Beanie

Price: $30
30% Off With Code UAHOLIDAY
W's RIVAL HOOD

W's RIVAL HOOD

Price: $70
30% Off With Code UAHOLIDAY
Unisex UA Sportstyle Corduroy Adjustable Cap

Unisex UA Sportstyle Corduroy Adjustable Cap

Price: $30
30% Off With Code UAHOLIDAY
Men's UA Squad 3.0 Warm-Up Full-Zip Jacket

Men's UA Squad 3.0 Warm-Up Full-Zip Jacket

Price: $60
30% Off With Code UAHOLIDAY
Men's UA Squad 3.0 Warm-Up Pants

Men's UA Squad 3.0 Warm-Up Pants

Price: $60
30% Off With Code UAHOLIDAY
Men's UA Foundation Short Sleeve

Men's UA Foundation Short Sleeve

Price: $25
30% Off With Code UAHOLIDAY
UA M SPORTSTYLE LC SS
Best Seller

UA M SPORTSTYLE LC SS

Price: $25
Men's UA Speed Stride 2.0 T-Shirt

Men's UA Speed Stride 2.0 T-Shirt

Price: $55
30% Off With Code UAHOLIDAY
Unisex Curry Flow 10 'Iron Sharpens Iron' Basketball Shoes
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Unisex Curry Flow 10 'Iron Sharpens Iron' Basketball Shoes

Price: $65
30% Off With Code UAHOLIDAY
Women's UA Essential 3-Pack Quarter Socks
Top Gift

Women's UA Essential 3-Pack Quarter Socks

Price: $15
30% Off With Code UAHOLIDAY
Men's UA Phantom 1 Shoes
Top Gift

Men's UA Phantom 1 Shoes

Price: $120
30% Off With Code UAHOLIDAY
Men's UA Motivate 2.0 Long Sleeve

Men's UA Motivate 2.0 Long Sleeve

Price: $70
30% Off With Code UAHOLIDAY
Men's UA Motivate 2.0 Short Sleeve

Men's UA Motivate 2.0 Short Sleeve

Price: $60
30% Off With Code UAHOLIDAY
Men's UA Rival Fleece Crew

Men's UA Rival Fleece Crew

Price: $50
30% Off With Code UAHOLIDAY