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Mocks says that the athlete tag has a 65 character max limit. I am seeing here that -- clearly -- that it does not.
One response from dev: these are all styleguide limitations - not software imposed constraints
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This is a test of Athlete Tags. 

Look for text in 1 of 4 corners of the image.

New Arrivals - Clothing, Shoes & Gear

119 Items

Women's UA Rival Fleece Sportstyle LC Sleeve Graphic Full Zip
new

Women's UA Rival Fleece Sportstyle LC Sleeve Graphic Full Zip

Price: $70
30% Off With Code UAHOLIDAY
UA Hustle Polarized
new

UA Hustle Polarized

Price: $110
30% Off With Code UAHOLIDAY
UA Hustle Mirror
new

UA Hustle Mirror

Price: $90
30% Off With Code UAHOLIDAY
Boys' UA Knit Warm Up Team Full-Zip
new

Boys' UA Knit Warm Up Team Full-Zip

Price: $50
30% Off With Code UAHOLIDAY
Women's UA Vanish Energy Long Sleeve
new

Women's UA Vanish Energy Long Sleeve

Price: $50
30% Off With Code UAHOLIDAY
Unisex UA Perf Tech 6pk Qtr
new

Unisex UA Perf Tech 6pk Qtr

Price: $24
30% Off With Code UAHOLIDAY
UA U Shakedown Elite 2.0
new

UA U Shakedown Elite 2.0

Price: $150
30% Off With Code UAHOLIDAY
Newborn Boys' UA Beast On The Field 3-Piece Set
new

Newborn Boys' UA Beast On The Field 3-Piece Set

Price: $130
30% Off With Code UAHOLIDAY
Boys' UA Motivate 2.0 Long Sleeve
New Colors

Boys' UA Motivate 2.0 Long Sleeve

Price: $50
30% Off With Code UAHOLIDAY
Grade School UA HOVR™ Phantom/SE
new

Grade School UA HOVR™ Phantom/SE

Price: $100
30% Off With Code UAHOLIDAY
Boys' UA Tech™ Hybrid Print Fill Long Sleeve
new

Boys' UA Tech™ Hybrid Print Fill Long Sleeve

Price: $25
30% Off With Code UAHOLIDAY
Women's HeatGear® Rib ¼ Zip Long Sleeve

Women's HeatGear® Rib ¼ Zip Long Sleeve

Price: $60
30% Off With Code UAHOLIDAY
Girls' Grade School UA Infinity 2
new

Girls' Grade School UA Infinity 2

Price: $100
30% Off With Code UAHOLIDAY
Girls' ColdGear® Crew Long Sleeve
new

Girls' ColdGear® Crew Long Sleeve

Price: $45
30% Off With Code UAHOLIDAY
Men's UA Oversized Heavyweight Short Sleeve

Men's UA Oversized Heavyweight Short Sleeve

Price: $40
30% Off With Code UAHOLIDAY
Men's UA Base™ 3.0 Hoodie
new

Men's UA Base™ 3.0 Hoodie

Price: $85
30% Off With Code UAHOLIDAY
Boys' UA Hockey Wordmark Short Sleeve
new

Boys' UA Hockey Wordmark Short Sleeve

Price: $60
30% Off With Code UAHOLIDAY
UA Assist Polarized
new

UA Assist Polarized

Price: $110
30% Off With Code UAHOLIDAY
Men's UA Artist Series Green Machine Short Sleeve
new

Men's UA Artist Series Green Machine Short Sleeve

Price: $30
30% Off With Code UAHOLIDAY
UA Blur Smoke Slct MC JR USA
new

UA Blur Smoke Slct MC JR USA

Price: $75
30% Off With Code UAHOLIDAY
Men's UA Meridian ¼ Zip

Men's UA Meridian ¼ Zip

Price: $80
30% Off With Code UAHOLIDAY
Men's UA Artist Series PPG Short Sleeve
new

Men's UA Artist Series PPG Short Sleeve

Price: $30
30% Off With Code UAHOLIDAY
UA Blur Smoke Suede 2.0 MC
new

UA Blur Smoke Suede 2.0 MC

Price: $110
30% Off With Code UAHOLIDAY
Men's UA Unstoppable Vent Jacket

Men's UA Unstoppable Vent Jacket

Price: $120
30% Off With Code UAHOLIDAY