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Mocks says that the athlete tag has a 65 character max limit. I am seeing here that -- clearly -- that it does not.
One response from dev: these are all styleguide limitations - not software imposed constraints
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This is a test of Athlete Tags. 

Look for text in 1 of 4 corners of the image.

New Arrivals - Clothing, Shoes & Gear

45 Items

Boys' Armour Fleece® Pro Hoodie
new

Boys' Armour Fleece® Pro Hoodie

Price: $50
30% Off With Code UAHOLIDAY
Women's UA Golazo 3.0 Shorts
new

Women's UA Golazo 3.0 Shorts

Price: $20
30% Off With Code UAHOLIDAY
Men's UA Drive 5 Pocket Pants
New Colors

Men's UA Drive 5 Pocket Pants

Price: $85
30% Off With Code UAHOLIDAY
Men's Project Rock Heavyweight Tools Of The Trade Full-Zip
new

Men's Project Rock Heavyweight Tools Of The Trade Full-Zip

Price: $90
30% Off With Code UAHOLIDAY
Boys' Armour Fleece® Full-Zip
Best Seller

Boys' Armour Fleece® Full-Zip

Price: $45
30% Off With Code UAHOLIDAY
Men's UA Icon Fleece Cargo Pants

Men's UA Icon Fleece Cargo Pants

Price: $65
30% Off With Code UAHOLIDAY
Boys' UA Icon Fleece Hoodie
Best Seller

Boys' UA Icon Fleece Hoodie

Price: $45
30% Off With Code UAHOLIDAY
SPORTSTYLE TRICOT JOGGER
Best Seller

SPORTSTYLE TRICOT JOGGER

Price: $59.99
30% Off With Code UAHOLIDAY
UA Essential No Show 6pk
Top Gift

UA Essential No Show 6pk

Price: $22
30% Off With Code UAHOLIDAY
UA  AD Playmaker 1pk Mid

UA AD Playmaker 1pk Mid

Price: $18
30% Off With Code UAHOLIDAY
Men's UA Rival Fleece Camo Printed Hoodie

Men's UA Rival Fleece Camo Printed Hoodie

Price: $60
30% Off With Code UAHOLIDAY
Men's UA Unstoppable Cargo Utility Pants
Top Gift

Men's UA Unstoppable Cargo Utility Pants

Price: $120
30% Off With Code UAHOLIDAY
Men's UA Storm Revo Vest
Top Gift

Men's UA Storm Revo Vest

Price: $60
30% Off With Code UAHOLIDAY
Women's UA Storm Revo Full Zip Vest

Women's UA Storm Revo Full Zip Vest

Price: $60
30% Off With Code UAHOLIDAY
Men's UA Unstoppable Jacket
Top Gift

Men's UA Unstoppable Jacket

Price: $110
UA All Weather Wool Boot

UA All Weather Wool Boot

Price: $22
30% Off With Code UAHOLIDAY
Men's UA Unstoppable Joggers
Best Seller

Men's UA Unstoppable Joggers

Price: $100
30% Off With Code UAHOLIDAY
W's RIVAL HOOD

W's RIVAL HOOD

Price: $70
30% Off With Code UAHOLIDAY
Men's UA Unstoppable Fleece Full-Zip
Top Gift

Men's UA Unstoppable Fleece Full-Zip

Price: $110
30% Off With Code UAHOLIDAY
Men's UA Squad 3.0 Warm-Up Full-Zip Jacket

Men's UA Squad 3.0 Warm-Up Full-Zip Jacket

Price: $60
30% Off With Code UAHOLIDAY
UA UNSTOPPABLE 7-POCKET PANT

UA UNSTOPPABLE 7-POCKET PANT

Price: $130
30% Off With Code UAHOLIDAY
Men's UA Expanse Quilted Shacket

Men's UA Expanse Quilted Shacket

Price: $120
30% Off With Code UAHOLIDAY
Men's Armour Fleece® Joggers

Men's Armour Fleece® Joggers

Price: $60
30% Off With Code UAHOLIDAY
Men's UA Squad 3.0 Warm-Up Pants

Men's UA Squad 3.0 Warm-Up Pants

Price: $60
30% Off With Code UAHOLIDAY