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Mocks says that the athlete tag has a 65 character max limit. I am seeing here that -- clearly -- that it does not.
One response from dev: these are all styleguide limitations - not software imposed constraints
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This is a test of Athlete Tags. 

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New Arrivals - Clothing, Shoes & Gear

70 Items

Boys' UA Knit Warm Up Team Full-Zip
new

Boys' UA Knit Warm Up Team Full-Zip

Price: $50
30% Off With Code UAHOLIDAY
Women's UA Vanish Energy Long Sleeve
new

Women's UA Vanish Energy Long Sleeve

Price: $50
30% Off With Code UAHOLIDAY
Men's UA Playoff 3.0 Stripe Polo
New Colors

Men's UA Playoff 3.0 Stripe Polo

Price: $70
30% Off With Code UAHOLIDAY
Boys' UA Motivate 2.0 Long Sleeve
New Colors

Boys' UA Motivate 2.0 Long Sleeve

Price: $50
30% Off With Code UAHOLIDAY
Boys' UA Freedom Rival Fleece Hoodie
new

Boys' UA Freedom Rival Fleece Hoodie

Price: $45
30% Off With Code UAHOLIDAY
Men's UA Playoff 3.0 Polo
new

Men's UA Playoff 3.0 Polo

Price: $65
30% Off With Code UAHOLIDAY
Girls' ColdGear® Crew Long Sleeve
new

Girls' ColdGear® Crew Long Sleeve

Price: $45
30% Off With Code UAHOLIDAY
Men's UA Base™ 3.0 Hoodie
new

Men's UA Base™ 3.0 Hoodie

Price: $85
30% Off With Code UAHOLIDAY
Boys' UA Hockey Wordmark Short Sleeve
new

Boys' UA Hockey Wordmark Short Sleeve

Price: $60
30% Off With Code UAHOLIDAY
Ms Unstp Flc FZ
new

Ms Unstp Flc FZ

Price: $130
30% Off With Code UAHOLIDAY
Women's UA Vanish Elite Seamless Long Sleeve
New Colors

Women's UA Vanish Elite Seamless Long Sleeve

Price: $75
30% Off With Code UAHOLIDAY
Women's HeatGear® Rib ¼ Zip Long Sleeve

Women's HeatGear® Rib ¼ Zip Long Sleeve

Price: $60
30% Off With Code UAHOLIDAY
Men's UA Base 2.0 Crew
new

Men's UA Base 2.0 Crew

Price: $60
30% Off With Code UAHOLIDAY
Tech Polo
Best Seller

Tech Polo

Price: $45
30% Off With Code UAHOLIDAY
Boys' Armour Fleece® Full-Zip
Best Seller

Boys' Armour Fleece® Full-Zip

Price: $45
30% Off With Code UAHOLIDAY
Men's UA Matchplay Polo
Best Seller

Men's UA Matchplay Polo

Price: $55
30% Off With Code UAHOLIDAY
Boys' UA Matchplay Polo
Best Seller

Boys' UA Matchplay Polo

Price: $30
30% Off With Code UAHOLIDAY
Men's UA Icon Heavyweight Terry Oversized Crew
Top Gift

Men's UA Icon Heavyweight Terry Oversized Crew

Price: $70
30% Off With Code UAHOLIDAY
Men's UA Playoff 3.0 Printed Polo

Men's UA Playoff 3.0 Printed Polo

Price: $70
30% Off With Code UAHOLIDAY
Women's UA Unstoppable Jacket

Women's UA Unstoppable Jacket

Price: $100
30% Off With Code UAHOLIDAY
Boys' UA Icon Fleece Hoodie
Best Seller

Boys' UA Icon Fleece Hoodie

Price: $45
30% Off With Code UAHOLIDAY
Women's UA Tech™ Twist ½ Zip

Women's UA Tech™ Twist ½ Zip

Price: $45
30% Off With Code UAHOLIDAY
Men's UA Meridian Bomber Jacket

Men's UA Meridian Bomber Jacket

Price: $90
30% Off With Code UAHOLIDAY
Men's UA Unstoppable Vent Jacket

Men's UA Unstoppable Vent Jacket

Price: $120
30% Off With Code UAHOLIDAY